Finding Your Real Competition On Google

Seems to me that doing a simple query on Google and then having a glance at the amount of results returned isnt really the best way to gauge how competitive a keyword or keyphrase is. This figure represents all the pages in Googles index which are even only a small bit relevant for the query, it does not give a fair indication of the amount of naturally relevant pages or the pages which have been specifically optimised to appear for the searched upon query.

A better way is to use a combination of Googles advanced queries to run a much stricter search to filter out all the pages which are accidently relevant. Examples of these advanced queries include allintitle:, allinurl: and allinanchor:

A search with allintitle: before it on Google will only return pages that have all the words following allintitle: in their HTML title tags. An example is allintitle:football tickets which returns 376,000 results, all of which have the words football and tickets anywhere (regardless of position) in their titles. A further restriction on this would be allintitle:football tickets which only returns 226,000 results. Notice the double quotes around the search phrase, this basically means that football and tickets have to be A) in the correct order and B) one after another. I think youll agree that these figures are a lot more useful than the figure returned for a basic search for football tickets which currently returns over 55 million results, a figure which is dominated by pages which are accidently relevant and thus dont provide real competition.

Allinurl: is basically the same kind of idea except it looks in the URL of pages and not the title. Using the football tickets phrase in conjunction with allinurl to run allinurl:football tickets and allinurl:football tickets against Google.com returns 116,000 and 65,000 results respectively. Again these figures are both massively less than the 55 million results returned for the basic search. Pages with keywords in their URLs are very likely to be your real competiton and tough enough competition too.

A final advanced query and perhaps the most useful one is allinanchor. I know some people have been experiencing issues with this type of search but it appears to be working for me at the moment and thus deserves inclusion. Using allinanchor: before keywords/phrases in a search forces Google to return only those pages that have all those keywords and phrases present in at least one of their backlinks, these backlinks can be internal or external. Search Engine Optimisation consultants know the power of keyword rich backlinks thus it is likely that many of the top results for an allinanchor search have had their sites/pages optimized and thus are going to be hard enough to outrank. For instance AKAMarketing.com is currently #1 for a allinanchor:search engine optimisation ireland search, this basically means that I have loads (well more than the competition) of valuable links to my site which use the words the four words search, engine, optimisation and ireland scattered about the text which links to me. Due to this #1 ranking you can bet your bottom dollar that my site is going to be a tough competitor on the normal search engine optimisation ireland results, and hey what do you know Im #1 on those normal results too. If the figure returned by an allinanchor search is in the millions get prepared for a long 15 rounder slugfest because there are lots of real competitors.

Of course the figure Google returns for any search basic or advanced is not 100% accurate but is only indicative, a good way to find a more exact number of competitors is to run one of the advanced queries and keep on skipping by 10 results pages until Google shows you the following:

In order to show you the most relevant results, we have omitted some entries very similar to the XXX already displayed. If you like, you can repeat the search with the omitted results included.

XXX will / should be a fair indication of the task you have ahead of you in terms of competing sites and pages. Please share you thoughts and comments on these issues.

David Callan is an Internet Marketing and search engine optimisation consultant. Visit his website located at http://www.akamarketing.com for articles and tutorials about improving your search engine rankings. Car Loan Used Values
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Top 10 Xbox 360 Games Your Kids Want For Christmas This Year - Guaranteed!

Xbox 360 was the number one smash hit for Christmas gifts last year. The reasons are obvious: more visual effects, better console, incredible action, and excellent game choices. This year again teens will be playing Xbox 360 games with their friends, comparing games at school, and buying, renting or swapping the new Xbox games out this year. Here are some of the top picks for Christmas 2006, in a variety of categories, such as action, adventure, shooters, sports, and role-playing. Something for everyone.

1. Gears of War - Shooter

Now this is what next-gen gaming is all about! I've logged over 13 hours of game time so far, and haven't even finished it, but that's because I'm milking this baby for all it's worth. The campaign experience is one to be savored, as there probably won't be anything like it again for quite some time. Gears of War is one of those titles that comes around every couple of years and raises the bar so high that it almost spoils every game released in the next six months.

This third-person shooter thrusts gamers into a deep and harrowing story of humankind's epic battle for survival against the Locust Horde, a nightmarish race of creatures that surface from the bowels of the earth.

Gears of War is about teamwork in a big way. All game modes, levels and scenarios are designed specifically to encourage cooperative play, whether it be with A.I. partners or human players (with A.I. teammates designed with specific strengths, weaknesses and personalities). Also, voice recognition will be available for players, and voice chat to discuss strategy with your friends.

2. Tom Clancy's Ghost Recon Advanced Warfighter - Shooter

The face of war has changed with Tom Clancy's Ghost Recon Advanced Warfighter. Enemy lines are blurred and there is no clear opponent. New enemies and threats require a new type of warfare and a new kind of soldier. Enter the Ghosts.

In 2013, the U.S. Army will implement its Integrated Warfighter System. IWS combines advanced weapon systems, satellite communication devices, and enhanced survivability features into a fully integrated warfare combat system. Equipped with cutting edge weapons and communications systems, you will find yourself, one of the Ghosts, immersed in a detailed universe which is warfare of the future.

One gamer exclaimed, "This game is a pure showcase of next gen gaming. the graphica are downright gorgeous and this actually helps to immerse you into the story. and the story is riveting enough to actually make you care about mexico city... do your self a favor and buy this game."

3. The Elder Scrolls IV: Oblivion - RPG

Like earlier games in the Elder Scrolls series, Oblivion is designed to present a living fantasy world that gamers experience on their own terms. The game is populated with over 1,000 NPCs, each leading a fully realized life, following regular schedules according to their individual wants, needs, and positions. Players are encouraged to interact in the world as they choose, as noble heroes, greedy villains, or anything in between. The game's main story and its sidemissions provide plenty of fast-moving adventure.

Advised one fan: "This Game Is Like Crack. Massive enivornment; Beautiful graphics; Great ambient music and sound; Totally engrossing gameplay. This game is unbelieveable. If you like RPG's in the SLIGHTEST, buy it."

4. Fight Night Round 3 - Sports

Easily beating the competition, Fight Night Round 3 brings the most intense boxing videogame experience ever to the virtual boxing ring. Film-quality graphics establish Fight Night Round 3 as one of the best looking and playing Xbox 360 sports games ever produced. The graphics feature devastating punch impacts unparalleled in any game or film.

Outside of the ring, gamers can establish intense rivalries through pre-fight events and trash talk, putting more purpose and passion behind their every hit. The visuals in Fight Night Round 3 are so excellent that they actually enhance the gameplay. The gameplay has been revamped from what was already an excellent experience in Round 2.

5. Tom Clancy's Splinter Cell Double Agent - Action

The bestselling Tom Clancy's "Splinter Cell" game takes on an entirely new direction. You play as a double agent for the first time ever in Splinter Cell Double Agent. You'll take on the dual roles of covert operative and ruthless terrorist, where your choices of whom to betray and whom to protect actually affect the outcome of your game.

Experience the relentless tension and gut-wrenching dilemmas of life as a double agent. Lie. Kill. Sabotage. Betray. But above all, save and protect the innocent. How far will you go to gain the enemy's trust? As covert operative Sam Fisher, you'll infiltrate a vicious terrorist group and seek to destroy it from within. Carefully weigh the consequences of your actions--kill too many terrorists and blow your cover. Hesitate and millions will die. Do whatever it takes to complete your mission, but get out alive.

6. LEGO Star Wars II: The Original Trilogy - Action

The war between the Galactic Empire and the Rebel Alliance has left the galaxy far, far away a huge mess! But luckily with LEGOs, rebuilding is easy! Play through the original trilogy, Star Wars, The Empire Strikes Back, and Return of the Jedi, as all three movies are re-created using LEGO bricks. You can play as one of 50 different characters and can even get out of vehicles and ride on various creatures.

Our recommendation: If you liked the first Star Wars game, this one should definitely be on your list. If you've never played the first game, then this one must be on your list! So really, there isn't any reason not to own and play this game.

7. Madden NFL 07 - Sports

With Madden NFL 07, innovative rushing controls allow you to control the running game like never before, with all-new jukes, cutbacks, and the distinct running styles of your favorite backs.

For the first time, in a football video game, you can step up as the lead blocker to create a hole, and then take control of the tailback to smash through, jump over, or tear away from any would-be tackler as you head for the end zone.

One fan raved, "Overall it was exactly what i was looking for, ... the new features are all fun, and the individual camera view for every position in superstar mode gave u a feeling of really playing as the character. This will be a great game to play alone or with a group of friends."

8. Dead Rising - Action

Dead Rising follows the harrowing saga of Frank West, an overly zealous freelance photojournalist on a hunt for the scoop of a lifetime. In pursuit of a clue, he makes his way to a small suburban town only to find that it has been overrun by zombies. He escapes to the local shopping mall, thinking it will be a bastion of safety, but it turns out to be anything but.

In the intense struggle to survive the endless stream of zombies, players have full reign of a realistic shopping center, utilizing anything they find to fight off the flesh-hungry mob. The variety of stores in the mall offers players an endless supply of resources including vehicles, makeshift weapons and more. Players encounter other survivors along the way, and by helping them, acquire valuable clues as to what has happened and how to survive.

I couldn't say it better than one fan: "Thousands and thousands of zombies to kill in a myriad of ridiculous ways; tons of things to see and try throughout the mall; great sense of style; a plot that manages to be intriguing without intruding too much on the action; and fantastic sound effects."

9. Saints Row - Action

Welcome to Stilwater, an open-world city with attitude, a city controlled by rival gangs, a city you are about to take over in Saints Row. As a low-level thug in the Third Street Saints, you'll do whatever it takes to get the money and build the respect and power you need to muscle your way to the top. Be careful, though. Your actions have consequences within the game, and around every corner lurks a new threat.

Numerous vehicles are available to "borrow," pedestrians can be slugged or robbed at gunpoint, and there are an assortment of missions to advance the game's primarily storyline. Some features include: fun, responsive driving controls; excellent on-foot shooting action; impressive presentation, featuring amazing explosions and great audio; and a well-written, well-acted story to compel you to keep playing.

10. Hitman: Blood Money - Action

On the run from rival assassins, Agent 47 hops a plane to take care of business stateside in Hitman: Blood Money. Players will guide Agent 47 through a number of locales, including New Orleans, Los Angeles, and Las Vegas as he performs hits. It's up to the player to determine the manner in which a hit is executed, but the "rookie training" mode can show amateur assassins how to help targets have "accidents," by pushing the victim over a ledge or pinning him underneath a heavy object.

The amount of money earned from completed jobs varies depending on the cleanliness and professionalism of the hit. Agent 47's paychecks can be spent in a number of ways including bribing reporters, customizing weapons with one of 15 upgrades, or paying pedestrians for information. Open-ended stealth action gameplay lets you sneak around, or run and gun; beautifully crafted mission set pieces seem appropriately big and complex; large variety of realistic weapons; and great combination of action and strategy.

Jason Purnell is a gamer providing valuable tips and advice on gaming systems, cheats, and especially Xbox 360 games. He is the author of the new book, Winning Xbox 360 Games: Strategies and Tips from Some of the World's Best Video Gamers. An avid gamer himself, Jason also writes articles on gaming. For more free tips on Xbox 360 games, go to: http://www.Xbox-360-Game-Reviews.com.Online Education Degree Program
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Learn to Play Craps - Tips and Strategies: Get Over Your Fear

You're in the casino, lights are flashing, electronic machines are chiming, you have a pocketful of money, and your heart races as the excitement builds. You see the craps tables in the distance. Your pace quickens. The three people at one table are quiet; not much action. The 15 people at the other table are cheering, laughing, clapping, high-fiving, and hugging each other. You think, "Wow, that table must be hot."

There's one open spot at the end by the fat guy. You think, "I don't know if I can squeeze into that spot. I'll wait for another one." Before you finish your thought, someone dashes into that last open position, squeezing in sideways between the fat guy and the drunk with a cigarette hanging off his lip. You think, "Oh, man, that guy took my spot. That's okay, I'll get the next one."

You stand in the background, jockeying for position to see the action. You count the number of players on each side of the table, confirming that no more players can squeeze in. The shooter is on fire. She rolls number after number. A drunk yells, "Winner, winner, chicken dinner!" The gorgeous woman on the other side of the drunk is thrilled and hugging everyone at that end of the table. The players' chip racks are filling up with red, green, and black chips. You wait. You watch. No one leaves. You continue watching. Everyone wins gobs of money. Except you.

What just happened here? Fear. You're new to the game; you're not sure of what to do; you let fear take control. Not enough room by the fat guy was just an excuse for not taking the only open position at a hot table. The result--you lost out on winning tons of money.

It's natural, it happens to everyone. If you've never played craps, you'll probably be scared crapless (pun intended) of walking up to the table, plopping down your money, and making that first bet. It feels worse if you have to do it alone without someone to guide you or give you confidence.

Accept it. You'll be nervous the first time. But don't let it keep you from playing. After about 10 minutes, your fear will be gone and you'll laugh and holler with everyone else. Just take a deep breath, walk up to the table, and get over your fear.

Now you know!

Bill Enslen is a reliability engineer who routinely works with statistics. Having played and analyzed the game for 25 years, he has compiled his winning secrets in a new eBook, which you can sample at http://www.learnthesecrettocraps.com/.Dental Insurance Seattle
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